SEVYLOR® VISION AND MISSION STATEMENT VISION At Sevylor, we take fun seriously™: Our commitment is to be the leader in our field and to provide our worldwide customers with innovative, exciting, high performance and top quality inflatable sporting goods and lifestyle products. MISSION To provide value for the consumers, profits for our retailers, and a fair return to our shareholders To provide better alternatives to existing products with upscale inflatables to become the best in each targeted market. To design innovative products that are totally safe and trouble free. We are determined to protect our intellectual property. To be the industry leader in all channels of distribution, and to be the supplier of choice for high profile specialty retailers. To have our customer's imagination be our guide as our products provide the lasting exposure the customer is looking for. To excel in Customer Service, to anticipate and to exceed the expectations of our business partners, and familiarize ourselves with cutting edge technologies to facilitate our communications and meet their logistics needs. To convey through our web site and other marketing and PR materials the "Sevylor experience™" to reinforce our brand equity among consumers. To grow our presence on all 6 continents. To work closely with our suppliers to optimize their manufacturing standards and continuously improve our product quality and reliability. To train, motivate and empower our sales force by monitoring their performance to ensure optimum representation. To listen to the market and understand trends especially within generations that represent our existing and future customer base. © 2007 Stearns Inc. All Rights Reserved | 
